OUTLAWA CRM built
for your sales
team — not against it.
Outlaw designs and builds custom CRM software tailored to how your sales team actually works. No forced workflows. No unused features. Just a platform your reps will actually adopt.
The Problem
Sales teams deserve better.
Your process is unique
Off-the-shelf CRMs force you into their workflow. We build around yours — every stage, field, and automation mapped to how your team actually sells.
Adoption is half the battle
Sales reps abandon tools that fight them. We design interfaces reps want to use — mobile-first, lightning-fast, and tied to their commissions.
Speed kills the competition
Dialer, email, calendar, and LinkedIn — all in one screen. No more tab-hopping. No more copy-paste. Just more conversations and more closes.
Lead gen is manual drudgery
Your team is spending hours researching instead of selling. We embed AI lead generation, enrichment, and outreach directly into the CRM.
Leadership is flying blind
You need real-time forecasts, rep scorecards, and pipeline health — not weekly spreadsheet exports. We build dashboards that drive decisions.
Security & compliance matter
Customer data, call recordings, and commission plans need SOC 2-level protection. We bake enterprise security into the foundation.
What You Get
From pain to pipeline.
Discovery & Mapping
We interview your reps, managers, and ops team to map every touchpoint, objection, and handoff in your sales motion.
Custom Build
A CRM engineered for your exact playbook — lead sources, deal stages, approval flows, commission logic, and integrations.
AI Layer
Lead scoring, automated outreach, call summarization, and next-best-action recommendations trained on your data.
Launch & Optimize
Onboarding, training, and iterative tuning. We stay in the saddle until your team is closing faster than before.
Capabilities
Everything a modern sales team needs.
AI Lead Generation
Domain-based prospecting with verified emails, direct dials, and enrichment — automatically fed into your pipeline.
Power Dialer & Call Tracking
One-click calling, call recording, transcription, and AI-powered follow-up suggestions after every conversation.
Multi-Channel Outreach
Email, SMS, LinkedIn, and direct mail sequences — all orchestrated from one canvas with A/B testing.
Custom Deal Workflows
Build stages, gates, approval flows, and automations that match how your team actually closes deals.
Real-Time Forecasting
Weighted pipeline, rep scorecards, win-rate analytics, and alerts when deals are at risk — no more guesswork.
White-Label & Mobile
A CRM that looks and feels like yours — branded apps, custom domains, and full mobile accessibility for road warriors.
Ready to build your sales engine?
Tell us about your team, your process, and what's broken. We'll reply with a roadmap, timeline, and fixed-price proposal within one business day.
Or email us directly at sales@outlaw.software